News Report Technology
January 27, 2023

BuzzFeed cut 12% of its staff and replaced employees with AI

As the largest entertainment site in the US, BuzzFeed is no stranger to change. This week, the company announced that it was laying off 12% of its staff and replacing them with OpenAI tools. This decision has surprised many, as the company used to be a major employer of talent. However, it appears that the company is now ready to embrace the power of AI and machine learning in order to stay competitive in the ever-evolving digital media landscape.

BuzzFeed cut 12% of its staff and replaced employees with AI

In order to understand why BuzzFeed made this decision, we must first look at the company’s current situation. With its massive user base, BuzzFeed has become one of the most influential and powerful companies in digital media. However, the company is also facing intense competition from other players, such as Facebook and YouTube, who are investing heavily in AI and machine learning technologies. As a result, BuzzFeed needed to either invest in these technologies or risk falling behind.

Related article: The tech sector is laying off 2,600 people a day, according to Layoffs.fyi

It appears that the company has also chosen to invest in AI and machine learning technologies. Specifically, the company is using two tools: ChatGPT and DALL-E. ChatGPT is an AI-powered tool that is used for generating clickbait headlines and quizzes. DALL-E, on the other hand, is an AI-powered tool that provides article covers.

BuzzFeed, Inc. (BZFD) Stock Price, News, Quote & History – Yahoo Finance

This decision has been met with a positive reaction from the company’s investors. After the news of the layoffs and the AI investments, the company’s shares have risen in price by two times. This indicates that investors are confident in the company’s decision to embrace the power of AI and machine learning technologies.

At the same time, however, there are some who are concerned about this decision. After all, AI and machine learning technologies are not perfect, and they are also at risk of making mistakes. Furthermore, there is a fear that these technologies could lead to a decrease in the quality or accuracy of the content generated by BuzzFeed.

Despite these concerns, it appears that AI and machine learning technologies are here to stay. After all, algorithms have long been used to determine what content would work best on the platform. Now, with the help of AI and machine learning, these algorithms can be used to create content directly. This means that the content generated by BuzzFeed will be even more accurate and of higher quality than before.

Overall, it appears that the AI revolution is here. Companies like BuzzFeed are embracing the power of AI and machine learning technologies in order to stay competitive and create higher-quality content. It remains to be seen how AI will continue to develop and what impact it will have on the digital media landscape. However, one thing is certain: AI is here to stay, and companies like BuzzFeed are leading the way.

It’s not the first AI-related layoffs. Meta announced in November 2022 that it would be replacing news editors with AI algorithms. This decision was made to reduce costs, increase efficiency, and utilize the latest advances in AI technology for more accurate and faster news curation.

Read more about AI:

Disclaimer

Any data, text, or other content on this page is provided as general market information and not as investment advice. Past performance is not necessarily an indicator of future results.


The Trust Project is a worldwide group of news organizations working to establish transparency standards.

Damir is the team leader, product manager, and editor at Metaverse Post, covering topics such as AI/ML, AGI, LLMs, Metaverse, and Web3-related fields. His articles attract a massive audience of over a million users every month. He appears to be an expert with 10 years of experience in SEO and digital marketing. Damir has been mentioned in Mashable, Wired, Cointelegraph, The New Yorker, Inside.com, Entrepreneur, BeInCrypto, and other publications. He travels between the UAE, Turkey, Russia, and the CIS as a digital nomad. Damir earned a bachelor's degree in physics, which he believes has given him the critical thinking skills needed to be successful in the ever-changing landscape of the internet. 

More articles
Damir Yalalov
Damir Yalalov

Damir is the team leader, product manager, and editor at Metaverse Post, covering topics such as AI/ML, AGI, LLMs, Metaverse, and Web3-related fields. His articles attract a massive audience of over a million users every month. He appears to be an expert with 10 years of experience in SEO and digital marketing. Damir has been mentioned in Mashable, Wired, Cointelegraph, The New Yorker, Inside.com, Entrepreneur, BeInCrypto, and other publications. He travels between the UAE, Turkey, Russia, and the CIS as a digital nomad. Damir earned a bachelor's degree in physics, which he believes has given him the critical thinking skills needed to be successful in the ever-changing landscape of the internet. 

Hot Stories
Join Our Newsletter.
Latest News

OpenAI Expands ChatGPT’s Capabilities with Web Browsing

by Agne Cimermanaite
September 27, 2023

CGV Research: Telegram Open Network’s (TON) Technological Advancements and Future Prospects

TL;DR TON’s Past In 2018, founders of Telegram — the Durov brothers, began exploring blockchain solutions suitable ...

Know More

20 Most Underrated AI Startups in 2023: Ranked by Funding

AI remains a constant focal point for investors and entrepreneurs alike. While the spotlight often falls on ...

Know More
Join Our Innovative Tech Community

Read More

Read more
Meta Introduces 28 AI Characters and AI Studio for Expanded Creativity
News Report Technology
Meta Introduces 28 AI Characters and AI Studio for Expanded Creativity
September 27, 2023
Meta Unveils Impressive AI Integration Across Services, from Generative Emu Model to Smart Glasses
Business News Report Technology
Meta Unveils Impressive AI Integration Across Services, from Generative Emu Model to Smart Glasses
September 27, 2023
OpenAI Expands ChatGPT’s Capabilities with Web Browsing
Business News Report
OpenAI Expands ChatGPT’s Capabilities with Web Browsing
September 27, 2023
CGV Research: Telegram Open Network’s (TON) Technological Advancements and Future Prospects
Analysis Opinion Technology
CGV Research: Telegram Open Network’s (TON) Technological Advancements and Future Prospects
September 27, 2023
What You
Need to Know

Subscribe To Our Newsletter.
Daily search marketing tidbits for savvy pros.