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November 28, 2023

AWS’ AppFabric Unveils Generative AI Assistance for SaaS Application Productivity

AWS’ AppFabric Unveils Generative AI Assistance for SaaS Application Productivity

In a move to enhance end-user productivity in software-as-a-service (SaaS) applications, AWS AppFabric today announced the preview of a new feature that leverages generative AI assistance.

According to the announcement, the new feature aims to provide application developers with insights and actions from multiple applications, enhancing user experiences and streamlining workflows.

Put simply, the new feature acts as a bridge, connecting different SaaS applications, and helping apps talk to each other better.

Imagine using different apps for different tasks at work – email, task management, calendars, and more. AWS AppFabric’s generative AI feature eliminates the need to switch between these apps constantly, allowing them to work together, and making the workflow efficient.

AWS asserts that since the launch of AppFabric, IT conglomerates have utilized the service to connect 19 different SaaS applications for monitoring application logs and ensuring security. The newly introduced productivity feature in preview empowers application developers to integrate generative AI-driven insights directly into their user interface, creating a seamless and context-rich experience for end-users.

However, it is important to note that the feature is still in the testing phase, and developers are trying it out. If it works well, more people might get to use it.

Generative AI for Personalized User-Experience

Developers can use AppFabric to build or enhance generative AI assistants that draw data from various applications. This integration allows for a more personalized user experience, increasing user adoption and loyalty.

For example, developers can utilize AppFabric’s generative AI-powered APIs to generate meeting preparation notes, draft emails, create tasks, and initiate other actions by accessing data from a user’s diverse set of applications.

Studies indicate that employees switch between an average of six SaaS applications to complete tasks, causing constant context switching. AppFabric’s productivity feature aims to address this challenge by providing generative AI insights that incorporate data from applications such as Asana, Atlassian Jira suite, Miro, Slack, Smartsheet, Google Workspace, and Microsoft 365.

According to AWS, developing a generative AI assistant has its own challenges. When developers are confined to data within their software, it creates data silos, causing generative AI results to miss vital context from other applications.

AppFabric addresses this by processing SaaS app data and simplifying diverse data types into a universally usable format, removing the need for intricate data transformations.

It offers two APIs to application developers in the preview. The actionable insights API helps users manage their day by surfacing actionable insights and executing cross-app actions. The meeting preparation API assists users in preparing for upcoming meetings by summarizing meeting purposes and surfacing relevant cross-app artefacts.

AppFabric’s generative AI-powered APIs use Anthropic’s Claude large language model, enabling developers to call APIs that generate cross-application data insights and actions directly within their applications. The service also refreshes generated insights and recommended actions regularly to keep end-users productive throughout their workday.

“AWS AppFabric is one of the most interesting uses of generative AI we’ve seen to help application developers enhance their productivity assistants,” said Matt Bell, Head of Product Research at Anthropic, in a written statement. “We are excited about AppFabric’s method of connecting applications, leveraging Claude to achieve deep understanding of the knowledge in these applications, and intelligently displaying the insights in the end user’s chosen app.”

Key industry players, including Asana, Miro, Smartsheet, and Zoom have expressed interest in utilizing AppFabric’s generative AI-powered productivity feature. Asana sees it as a catalyst for organizations, while Miro said it believes in its potential for innovation.

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About The Author

Kumar is an experienced Tech Journalist with a specialization in the dynamic intersections of AI/ML, marketing technology, and emerging fields such as crypto, blockchain, and NFTs. With over 3 years of experience in the industry, Kumar has established a proven track record in crafting compelling narratives, conducting insightful interviews, and delivering comprehensive insights. Kumar's expertise lies in producing high-impact content, including articles, reports, and research publications for prominent industry platforms. With a unique skill set that combines technical knowledge and storytelling, Kumar excels at communicating complex technological concepts to diverse audiences in a clear and engaging manner.

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Kumar Gandharv
Kumar Gandharv

Kumar is an experienced Tech Journalist with a specialization in the dynamic intersections of AI/ML, marketing technology, and emerging fields such as crypto, blockchain, and NFTs. With over 3 years of experience in the industry, Kumar has established a proven track record in crafting compelling narratives, conducting insightful interviews, and delivering comprehensive insights. Kumar's expertise lies in producing high-impact content, including articles, reports, and research publications for prominent industry platforms. With a unique skill set that combines technical knowledge and storytelling, Kumar excels at communicating complex technological concepts to diverse audiences in a clear and engaging manner.

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