News Report
June 07, 2022

DressX couture featured on the cover of L’OFFICIEL Metaverse issue

DressX featured on the cover of L’OFFICIEL Metaverse issue

DressX outfits are featured on the covers of the Metaverse issues of L’OFFICIEL USA, L’OFFICIEL Paris, and L’OFFICIEL Italia. 

L’OFFICIEL is a French fashion magazine that celebrated its 100th-anniversary last year and has recently debuted in the Metaverse by acquiring a virtual plot in The Sandbox. The newest issue features digital couture, talks about Metaverse, and discusses possible interconnections between technology and fashion.

Daria Shapovalova and Natalia Modenova, the founders of a digital fashion multi-brand store DressX, discuss their views on technology, sustainability, and fashion in L’OFFICIEL Metaverse issue. 

“Fashion has always been cyclical, but technology is opening new doors for how we dress,” say the creators of the platform.

To develop the digital couture pieces for the covers, DressX studied L’OFFICIEL’s archives. Christian Dior and Christobal Balenciaga creations inspired the first piece of the collection; the second look paid tribute to Molyneux and Madeleine Vionnet, and the third piece—to Coco Chanel and Jean Patou. 

Users can now try on the items on the DressX website and App. All three pieces featured on the magazines’ covers cost $100. 

Previous DressX collaborations include a corner in the French multi-brand store Printemps and a digital jeans collection with American Eagle Outfitters. The company has also released digital fashion items for Roblox and became one of the LVMH Innovation Award finalists. 

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About The Author

Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related. Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities. You can contact her at [email protected]

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Valeria Goncharenko
Valeria Goncharenko

Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related. Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities. You can contact her at [email protected]

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