News Report Technology
February 08, 2023

Bing Search Now Powered by the Next-Generation OpenAI Language Model Prometheus

In Brief

Microsoft has announced that it will be incorporating artificial intelligence into all of its products, starting with Bing.

The new Bing search engine will be powered by the next-generation OpenAI language model, Prometheus, which is designed specifically for search engines and is more powerful than ChatGPT.

This will increase relevancy, annotate snippets more accurately, provide more up-to-date results, understand geolocation, and improve security.

Microsoft has announced that it will be incorporating artificial intelligence into all of its products, starting with the search engine Bing. The new Bing search engine will be powered by the next-generation OpenAI language model, Prometheus. This new language model is designed specifically for search engines and is more powerful than ChatGPT.

Bing Search now powered by the next-generation OpenAI language model Prometheus
@Midjourney / Julz

The new Prometheus language model allows Bing to increase relevancy, annotate snippets more accurately, provide more up-to-date results, understand geolocation, and improve security. As a result of these improvements, Bing will have increased search engine ranking and provide users with the highest quality results.

The user interface for the new Bing search engine will combine AI search with chat and other features. This will provide users with a more immersive and interactive experience.

Recommended post: A Guy Writes His Thesis in One Day Using Only ChatGPT

The AI race starts today

The final frontier in the ongoing tech race between Google and Microsoft is upon us: artificial intelligence. And this time, there may be no clear winner. Google has long been the clear leader in the search engine game, but Microsoft is quickly catching up. And this time, they may have the advantage.

Microsoft has announced a partnership with OpenAI, an AI research firm, to integrate its technology into Microsoft Edge, the company’s web browser. This is a significant move because it gives Microsoft access to OpenAI’s technology, which could be used to improve search results.

This is not the first time Microsoft has integrated AI into its products. The company has been working on AI for years, and its Cortana digital assistant is powered by artificial intelligence. However, this is the first time Microsoft has integrated AI into a product that is Google’s direct competitor.

Many had anticipated a lackluster announcement, but it appears that the Prometheus model has been under development for some time. And for Google, who viewed its LaMDA model as a toy and did not come up with a way to use it in search, this is both highly significant and incredibly surprising.

Many experts do not think Edge will be successful when the user provides a detailed description of what he is looking for and then receives an increasingly detailed response during the interaction. However, even ChatGPT has now demonstrated that this is necessary and effective.

Some people refer to ChatGPT as a toy. Because while ChatGPT was not designed for search, setting a goal for factual integrity can greatly improve its results. The ability to replace the habit of people “searching on the Internet” with “asking AI” is critical to the integration of OpenAI into Edge. Assume that your request in the search bar is not searched, but the answer is displayed immediately.

The race to build the best AI-powered search engine is on, and it’s anyone’s guess who will come out on top.

  • This is a major step forward for Microsoft and one that could see Bing finally catch up to Google in the search engine wars. Bing has long been a powerful search engine, but it has lagged behind Google in terms of innovation.
  • Prometheus will give Bing an edge over Google, as it will be able to understand searchers’ queries in a more natural way.
  • This is a major development, as Prometheus is currently the most advanced language model in the world.

At the same time, don’t be fooled; Microsoft now has a good marketing opportunity to capture the market, not a technological gap. Despite the fact that Microsoft is clearly ahead of everyone in the development of this technology, the true benefits of search quality are yet to be seen.

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About The Author

Damir is the team leader, product manager, and editor at Metaverse Post, covering topics such as AI/ML, AGI, LLMs, Metaverse, and Web3-related fields. His articles attract a massive audience of over a million users every month. He appears to be an expert with 10 years of experience in SEO and digital marketing. Damir has been mentioned in Mashable, Wired, Cointelegraph, The New Yorker, Inside.com, Entrepreneur, BeInCrypto, and other publications. He travels between the UAE, Turkey, Russia, and the CIS as a digital nomad. Damir earned a bachelor's degree in physics, which he believes has given him the critical thinking skills needed to be successful in the ever-changing landscape of the internet. 

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Damir Yalalov
Damir Yalalov

Damir is the team leader, product manager, and editor at Metaverse Post, covering topics such as AI/ML, AGI, LLMs, Metaverse, and Web3-related fields. His articles attract a massive audience of over a million users every month. He appears to be an expert with 10 years of experience in SEO and digital marketing. Damir has been mentioned in Mashable, Wired, Cointelegraph, The New Yorker, Inside.com, Entrepreneur, BeInCrypto, and other publications. He travels between the UAE, Turkey, Russia, and the CIS as a digital nomad. Damir earned a bachelor's degree in physics, which he believes has given him the critical thinking skills needed to be successful in the ever-changing landscape of the internet. 

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