Business News Report
December 30, 2022

Prada announces the release of a new Timecapsule NFT collection, coming on January 5

Luxury fashion brand Prada announces the upcoming launch of its eighth Timecapsule NFT collection. 

The exclusive phygital drop makes part of the Prada Crypted project, which was first launched in December 2019. Each month, the Italian company releases limited-edition fashion garments for its most active and innovative fans. At the beginning of this year, Prada started issuing non-fungible tokens that back exclusive physical items. 

Timecapsule #37 is set to drop on January 5 at 3 PM CET. Fifty pieces will be available for minting for 24 hours only. 

Prada

Just like in the previous months, the release will feature unisex shirts. In January, Prada opted for prints made by Italian photographer Enzo Ragazzini. The photographs were created in 1969 and were then digitized in 2017. Notably, Ragazzini used mechanical devices he had invented to produce the circular and horizontal patterns printed on the shirts. The back of the shirts features a “January” print along with the brand’s triangle logo. 

The limited-edition shirts, accompanied by exclusive NFTs, grant holders access to the Prada Crypto community. More than that, one lucky community member will have the opportunity to visit Prada Menswear Fall/Winter 2023 fashion show, which will take place on January 15 in Milan. 

Prada

The company has previously offered a similar experience in September of this year. Back then, a community member named Basha was invited to attend Prada’s Spring/Summer 2023 Womenswear show, received a private tour of the collection, and enjoyed a three-Michelin-star dinner in the company of crypto and fashion influencers. 

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In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.

About The Author

Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related. Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities. You can contact her at [email protected]

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Valeria Goncharenko
Valeria Goncharenko

Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related. Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities. You can contact her at [email protected]

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