Grimes, Elon Musk’s girlfriend at the time and one of the most forward-thinking artists, had little chance of avoiding the NFT craze. Furthermore, Grimes not only entered the world of token art, but also became one of the market’s most successful players.
Personal Brand Presence | 5/ 10 |
Authoritativeness | 3/ 10 |
Expertise | 5/ 10 |
Influence | 5/ 10 |
Overall Rating | 5/ 10 |
Removing all stimulation around you is a really positive thing in terms of stimulating your creativity.
https://twitter.com/grimezsz
Grimes revealed in 2023 that the profits from the sale of NFTs exceeded the total earnings from her whole musical career. Grimes represents the merging of art and technology with her AI-voice software and collaborative approach. In addition, her experience signaled the start of a trend in which celebrities converted NFTs from art-focused projects to investment opportunities.
One issue of the NFT netted Grimes $5.8 million. This collection was a collection of 10 works of art created in collaboration with the singer’s brother Mac Boucher, who had already helped Grimes in previous works. The art itself is very futuristic and dystopian, like most of Grimes’ work: a cherub piercing the globe is depicted on every part of the collection.
The Grimes collection finally brings together art and the opportunity to make money from it. The singer’s tokens are interesting in that some items have many copies, while others are one of a kind, and in the future they can acquire a truly priceless nature. Already, a unique piece of the Grimes collection has been sold for more than $600,000.
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