News Report
May 03, 2022

Dfinity sues Meta over trademarking the infinity logo

Dfinity sues Meta over trademarking the infinity logo

Swiss blockchain developer Dfinity Foundation has filed a lawsuit against Mark Zuckerberg’s Meta for using a similar infinity symbol in its logo and for registering a trademark for similar use of services and products.

Meta and Dfinity are vying for users interested in Web3 and the evolving, “new” internet. According to the lawsuit, brands with similar logos could confuse users and lead to mistakes.

Dfinity came up with the logo design in March 2017, while Meta created its logo three years later. 

Meta’s blue logo represents the letter “M.” The company — formerly known as Facebook — said in a blog post about the symbol that the “Meta symbol was designed to dynamically live in the metaverse — where you can move through it and around it. It can take on infinite textures, colors and movement, capturing the creativity and imagination of a 3D world. It was also important that the symbol take on a blue gradient and pull in the color of our core products, connecting our future to our company’s origins.”

However, Meta has used the logo in colors that do resemble Dfinity. 

Meta logo
Meta
Dfinity logo

The Swiss blockchain company also said they don’t want to be associated with Meta’s bad reputation, writing in the complaint that any “connection made between Dfinity and Meta … based on their use of the same mark could cause users to affiliate Dfinity with privacy violations, or an unwillingness or inability to protect user data.”

Dfinity uses the Internet Computer blockchain (ICP). ICP plummeted to its lowest point last week, trading for $11.49 on May 1, and is now below 98% of its initial value. One year ago, the token reached its peak at $460, but it doesn’t seem likely that the cryptocurrency will recover. 

Internet Computer (ICP) token
Coinmarketcap

Meanwhile, Meta’s Reality Labs experienced a $2.9 billion loss in the first quarter of 2022. Reality Labs is the company’s subsidiary that focuses on building the metaverse. 

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Agne is a journalist who covers the latest trends and developments in the metaverse, AI, and Web3 industries for the Metaverse Post. Her passion for storytelling has led her to conduct numerous interviews with experts in these fields, always seeking to uncover exciting and engaging stories. Agne holds a Bachelor’s degree in Literary Studies from the University of Amsterdam and has an extensive background in writing about a wide range of topics including cybersecurity, travel, art, and culture. She has also volunteered as an editor for the animal rights organization, “Open Cages,” where she helped raise awareness about animal welfare issues. Currently, Agne splits her time between Barcelona, Spain, and Vilnius, Lithuania, where she continues to pursue her passion for journalism. Contact her on [email protected].

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Agne Cimermanaite
Agne Cimermanaite

Agne is a journalist who covers the latest trends and developments in the metaverse, AI, and Web3 industries for the Metaverse Post. Her passion for storytelling has led her to conduct numerous interviews with experts in these fields, always seeking to uncover exciting and engaging stories. Agne holds a Bachelor’s degree in Literary Studies from the University of Amsterdam and has an extensive background in writing about a wide range of topics including cybersecurity, travel, art, and culture. She has also volunteered as an editor for the animal rights organization, “Open Cages,” where she helped raise awareness about animal welfare issues. Currently, Agne splits her time between Barcelona, Spain, and Vilnius, Lithuania, where she continues to pursue her passion for journalism. Contact her on [email protected].

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