News Report Technology
December 04, 2023

Brazil’s Banking Giant Itau Unibanco Launches Crypto Trading Service

In Brief

Brazil’s Itau Unibanco launched crypto trading service on its investment platform, becoming the latest local entrant in digital asset market.

Largest Brazilian Bank Itau Unibanco Enters Digital Asset Exchange Market

Brazil’s largest banking institution Itau Unibanco, announced a cryptocurrency trading service for clients on its investment platform, positioning itself as the latest local entrant into the digital asset exchange market. 

The initial offering of the service includes popular cryptocurrencies such as Bitcoin and Ethereum, with plans to incorporate others in the future, based on the evolution of crypto regulations in the country. 

“It starts with Bitcoin, but our overarching strategic plan is to expand to other crypto assets in the future”, said Guto Antunes, Head of Digital Assets at Unibanco.

The move puts Itau in direct competition with local players such as crypto exchange MB and the digital assets unit Mynt of investment bank BTG Pactual, along with global entities like Binance. Although, Itau Unibanco distinguishes itself by serving also as a custodian, safeguarding users’ assets, which ensures its ability to withstand competition in the digital asset platform landscape.

This development follows the exit of two local players, XP and PicPay from the crypto market about a month ago, with regulatory uncertainties cited as a contributing factor.

Growing Crypto Adoption in Brazil Prompts Regulatory Response

Cryptocurrencies have gained traction in Brazil, with the country ranking ninth in terms of cryptocurrency adoption, according to a recent Chainalysis report.

The increasing adoption of cryptocurrencies has earlier led Brazil’s central bank Banco Central do Brasil, to respond by tightening regulations on the digital assets regulation and bringing crypto platforms under its supervision.

Last week, the Brazilian Senate approved new income-tax regulations. If sanctioned by President Luiz Inacio Lula da Silva, citizens could be subject to up to a 15% tax on earnings from cryptocurrencies held on international exchanges.

The regulation, effective potentially from Jan. 1, would apply to Brazilians earning more than $1,200 from foreign exchanges and investment funds with a single shareholder.

The entrance of Brazil’s largest banking institution Itau Unibanco, into the digital asset exchange market by introducing a crypto trading service highlights the evolving landscape in Brazil’s digital asset industry amid growing crypto adoption.

Disclaimer

In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.

About The Author

Alisa, a dedicated journalist at the MPost, specializes in crypto, AI, investments, and the expansive realm of Web3. With a keen eye for emerging trends and technologies, she delivers comprehensive coverage to inform and engage readers in the ever-evolving landscape of digital finance.

More articles
Alisa Davidson
Alisa Davidson

Alisa, a dedicated journalist at the MPost, specializes in crypto, AI, investments, and the expansive realm of Web3. With a keen eye for emerging trends and technologies, she delivers comprehensive coverage to inform and engage readers in the ever-evolving landscape of digital finance.

Hot Stories

Top 10 Platforms Tokenizing Precious Metals

by Alisa Davidson
September 12, 2026
Join Our Newsletter.
Latest News

Shufti, Jumio, Sumsub, And Beyond: Top 6 Identity Verification And Compliance Platforms To Know In 2026

Shufti, Sumsub, Incode, Veriff, Persona and Jumio compared on compliance lifecycle coverage, pricing transparency and fraud detection ...

Know More

2026 AI Market Claims Vs SEC Fillings: Linkmate Analysis

Is the AI market really all just PR talk or there's a deeper math going on in ...

Know More
Read More
Read more
How Tokenization Is Reshaping Music, IP, And Licensing Markets
Top Lists Technology
How Tokenization Is Reshaping Music, IP, And Licensing Markets
September 12, 2026
Top 10 Platforms Tokenizing Precious Metals
Top Lists Technology
Top 10 Platforms Tokenizing Precious Metals
September 12, 2026
Gate Update: Platform Ranks Top 3 In RWA Perpetual Trading As Stock Futures Log Third Consecutive Month Of Triple-Digit Growth
Digest News Report Technology
Gate Update: Platform Ranks Top 3 In RWA Perpetual Trading As Stock Futures Log Third Consecutive Month Of Triple-Digit Growth
September 11, 2026
OpenAI Brings Research, Modeling, And Pitchbook Automation To Wall Street With New ChatGPT For Financial Services
Opinion Business Technology
OpenAI Brings Research, Modeling, And Pitchbook Automation To Wall Street With New ChatGPT For Financial Services
September 11, 2026