Business News Report
April 06, 2023

Google CEO Announces Plans to Integrate AI Chat in Search Engine

In Brief

Google’s CEO Sundar Pichai announced plans to add generative AI to the company’s primary search engine to improve its ability to handle various search queries and address business challenges.

Google is currently testing several new search products, including versions that allow users to ask follow-up questions to their original queries.

 Google CEO announces plans to integrate AI chat in search engine


Google’s CEO Sundar Pichai announced the company’s plan to incorporate generative AI into its primary search engine. In an interview with The Wall Street Journal, the CEO stated that Google aims to improve its ability to handle various search queries and address business challenges.

The California-based big tech is a pioneer in creating large language models (LLMs) that can understand and answer natural-language queries in a human-like manner. However, the company has yet to implement this technology in the search engine.

“Will people be able to ask questions to Google and engage with LLMs in the context of search? Absolutely,”

Pichai told WSJ.

Microsoft has already integrated ChatGPT into its Bing search engine, posing a significant threat to Google’s core business. According to WSJ, the company is also under pressure from investors to reduce costs, which includes Google’s parent company, Alphabet’s, decision to lay off 6% of its workforce in January.

Despite cost-cutting measures, Google has continued to prioritize its AI initiatives and has increased its efforts to develop new products after the success of ChatGPT. While Google has been using AI to understand complex queries for years, the public release of ChatGPT has sparked a competition to integrate the technology into consumer products, with Microsoft CEO Satya Nadella directly targeting Google’s search engine as a rival.

Pichai also hinted at plans to enable direct interaction between users and the company’s large language models through its search engine, which could disrupt the traditional link-based search experience that has been used for over 20 years. As part of this effort, Google is currently testing several new search products, including versions that allow users to ask follow-up questions to their original queries.

In March, Google made its AI-based chatbot, Bard, publicly available, but rather than integrating it into Google’s search engine, it was offered on a waitlist at a separate site. A month earlier, during its demo presentation, Bard committed factual errors that exposed the shortcomings of Google’s chatbot and caused the company to lose $100 billion in market value.

Read more:

Tags:

Disclaimer

In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.

About The Author

Agne is a journalist who covers the latest trends and developments in the metaverse, AI, and Web3 industries for the Metaverse Post. Her passion for storytelling has led her to conduct numerous interviews with experts in these fields, always seeking to uncover exciting and engaging stories. Agne holds a Bachelor’s degree in literature and has an extensive background in writing about a wide range of topics including travel, art, and culture. She has also volunteered as an editor for the animal rights organization, where she helped raise awareness about animal welfare issues. Contact her on [email protected].

More articles
Agne Cimerman
Agne Cimerman

Agne is a journalist who covers the latest trends and developments in the metaverse, AI, and Web3 industries for the Metaverse Post. Her passion for storytelling has led her to conduct numerous interviews with experts in these fields, always seeking to uncover exciting and engaging stories. Agne holds a Bachelor’s degree in literature and has an extensive background in writing about a wide range of topics including travel, art, and culture. She has also volunteered as an editor for the animal rights organization, where she helped raise awareness about animal welfare issues. Contact her on [email protected].

Shufti, Jumio, Sumsub, And Beyond: Top 6 Identity Verification And Compliance Platforms To Know In 2026

Shufti, Sumsub, Incode, Veriff, Persona and Jumio compared on compliance lifecycle coverage, pricing transparency and fraud detection ...

Know More

2026 AI Market Claims Vs SEC Fillings: Linkmate Analysis

Is the AI market really all just PR talk or there's a deeper math going on in ...

Know More
Read More
Read more
Meta Opens Muse Agent To DIY Hardware Builders With Open-Source Gadget SDKs
News Report Technology
Meta Opens Muse Agent To DIY Hardware Builders With Open-Source Gadget SDKs
October 5, 2026
CertiK’s ‘AI Security Workforce’ Report: Agentic AI Set To Reshape Cybersecurity, AML And Compliance
News Report Technology
CertiK’s ‘AI Security Workforce’ Report: Agentic AI Set To Reshape Cybersecurity, AML And Compliance
October 5, 2026
Hong Kong To Submit Bill This Year For Licensing Of Virtual Asset Trading And Custody
News Report Technology
Hong Kong To Submit Bill This Year For Licensing Of Virtual Asset Trading And Custody
October 5, 2026
Solana Foundation’s ‘Agentic Finance’ Report Identifies Autonomous Capital Management And Governance As Key To Institutional Adoption
News Report Technology
Solana Foundation’s ‘Agentic Finance’ Report Identifies Autonomous Capital Management And Governance As Key To Institutional Adoption
October 5, 2026