Burberry announces the release of a new NFT character
Fashion brand Burberry announced the release of a new NFT character. It makes part of the B Series, Burberry’s monthly drop of physical and digital items. This time the company went for a digital format, collaborating with Mythical Games.
The new character’s name is Minny B. It is a mystical unicorn covered in Burberry’s TB Summer monogram print. Minny B is accompanied by a set of digital accessories. These include lucky horseshoe necklaces, sliders, boomboxes, and a mobile phone in a form of a seashell “Shellphone.”
Players can use the NFT to connect in a virtual space called “The Oasis,” part of Burberry’s multiplayer video game “Blankos Block Party.” The company first launched it in July last year.
“The Metaverse provides limitless opportunities for us to flex our imagination and connect with our customers. Luxury is an industry built on fantasy and expression, so in many ways, gaming is a canvas perfectly suited to bringing these dreams to life,” said Rachel Waller, Burberry’s VP of Channel Innovation.
Burberry x Blankos Block Party collection will be available for purchase starting from June 22, at 9 AM PST. Individuals can sign up for the NFT drop on the brand’s website.
Read related posts:
- Burberry uses an AR feature to drive sales of its signature Lola bag
- ‘Mystery Science Theater 3000’ creates Gizmoplex Metaverse for new episodes
- ‘Always Sunny’ actor Rob McElhenney wants to use Web3 to create a writer’s room
Disclaimer
In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.
About The Author
Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related.Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities.You can contact her at [email protected]
More articlesValeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related.Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities.You can contact her at [email protected]
