Business News Report
June 01, 2023

Doodles Partners With Camp to Introduce Real-Life Immersive Experiences

Blue-chip NFT project Doodles partners with family-oriented retail brand CAMP stores. The latter is present in major cities in the United States, including Los Angeles, New York, Dallas, and Atlanta.

The companies are launching Doodles’ first flagship retail and entertainment experience. The release aims to grow the Doodles ecosystem by creating a real-life emotional connection across generations.

Doodles Partners With Camp to Introduce Real-Life Immersive Experiences

In the official announcement, Doodles emphasizes the importance of interactive experiences when shopping or communicating offline. Born as an NFT collection, the brand aims to become a globally known media franchise. Camp is positioned to help Doodles achieve this goal by providing hybrid shop-and-play experiences. The upcoming IRL project will enable the brand to introduce its colorful characters to a broad market and seamlessly onboard new customers to The Stoodio.

Doodles X CAMP

Notably, Doodles will now enter the mainstream market for the first time. Before this initiative, the NFT project took part in NFT.NYC, Art Basel, SXSW, and other physical events aimed at non-fungible token collectors and the web3 community.

The new partnership will include kids and family-focused merchandise and a specialty store featuring new Doodles toys. In addition, the companies will create a 6,000-square-foot immersive experience for families. Doodles will also provide daytime activities for fans of all ages and adult-focused evening events. For those based outside the United States, the company will soon reveal experiences available from home.

Original Doodles NFT collectors will get merchandise credits, free store entry, concierge services, and custom creation opportunities.

“We like to say that the simple act of doodling can ignite your imagination and take you to new realities. Well, I can hardly explain how fun it’s been to doodle with the team at CAMP. Summer 2023 is going to be full of color and joy,” said Doodles CEO Julian Holguin.

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In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.

About The Author

Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related. Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities. You can contact her at [email protected]

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Valeria Goncharenko
Valeria Goncharenko

Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related. Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities. You can contact her at [email protected]

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