News Report
June 02, 2022

Binance partners with The Weeknd for the After Hours Til Dawn tour

Binance partners with The Weeknd for the After Hours Til Dawn tour

The largest cryptocurrency exchange Binance has announced its partnership with singer The Weeknd. Binance became the official sponsor of The Weeknd’s  “After Hours Till Dawn” worldwide tour. It will become the first-ever music event to integrate Web3 technology. 

Binance will partner with HXOUSE, an incubator for creative entrepreneurs, to enhance fan experience. The companies will release a special NFT collection for the tour, as well as create co-branded tour merchandise. 

Virtual concert tickets will give holders access to commemorative NFTs. Another part of the NFT collection will be available for purchase to everyone, not just the concert listeners. 

Binance will donate $2 million and 5% of the proceeds from NFT sales to the XO Humanitarian Fund, which is administered by World Food Program USA. The fund was launched by The Weeknd to support people in hunger hotspots all over the world. 

Canada and America tour begins on July 8, 2022. More information on the NFT collection and co-branded merchandise is coming soon. 

Read related posts:

Disclaimer

In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.

About The Author

Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related. Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities. You can contact her at [email protected]

More articles
Valeria Goncharenko
Valeria Goncharenko

Valeria is a reporter for Metaverse Post. She focuses on fundraises, AI, metaverse, digital fashion, NFTs, and everything web3-related. Valeria has a Master’s degree in Public Communications and is getting her second Major in International Business Management. She dedicates her free time to photography and fashion styling. At the age of 13, Valeria created her first fashion-focused blog, which developed her passion for journalism and style. She is based in northern Italy and often works remotely from different European cities. You can contact her at [email protected]

Hot Stories

Top AI Tools For Photo Editing 2025

by Alisa Davidson
October 01, 2025
Join Our Newsletter.
Latest News

Top AI Tools For Photo Editing 2025

by Alisa Davidson
October 01, 2025

The Calm Before The Solana Storm: What Charts, Whales, And On-Chain Signals Are Saying Now

Solana has demonstrated strong performance, driven by increasing adoption, institutional interest, and key partnerships, while facing potential ...

Know More

Crypto In April 2025: Key Trends, Shifts, And What Comes Next

In April 2025, the crypto space focused on strengthening core infrastructure, with Ethereum preparing for the Pectra ...

Know More
Read More
Read more
Top AI Tools For Photo Editing 2025
News Report Technology
Top AI Tools For Photo Editing 2025
October 1, 2025
CrossBar Inc. And CertiK Unite At TOKEN2049 To Showcase EMPC And Open-Source Hardware To Redefine Blockchain Security
News Report Technology
CrossBar Inc. And CertiK Unite At TOKEN2049 To Showcase EMPC And Open-Source Hardware To Redefine Blockchain Security
October 1, 2025
Huma Finance, SBI Holdings, Solana, And Stellar Launch PayFi Alliance To Advance Digital Finance Innovation
News Report Technology
Huma Finance, SBI Holdings, Solana, And Stellar Launch PayFi Alliance To Advance Digital Finance Innovation
October 1, 2025
Omni Integrates Orbs’ dTWAP And dLIMIT Protocols On Base To Power Advanced On-Chain Order Types
News Report Technology
Omni Integrates Orbs’ dTWAP And dLIMIT Protocols On Base To Power Advanced On-Chain Order Types
October 1, 2025