Interview Business Markets Technology
April 11, 2025

Inside CoinRabbit’s Mission to Make Crypto Lending Simple

In Brief

CoinRabbit aims to make crypto borrowing secure and seamless, with over 100,000 users and a growing global footprint.

Inside CoinRabbit’s Mission to Make Crypto Lending Simple

What if borrowing crypto could be as seamless and secure as accessing your online banking — without the complexity or risk? That’s the challenge CoinRabbit set out to solve, and with over 100,000 users and a steadily expanding global footprint, the company is well on its way. At the helm of its communications and strategic positioning is Irene Afanaseva, CoinRabbit’s Chief Marketing Officer, who is playing an important role in shaping the company’s voice on the market.

In this interview, Irene offers a clear-eyed perspective on the principles guiding CoinRabbit’s growth — from its deliberate choice to avoid experimental AI in favor of proven, secure systems to the careful balance of regulatory compliance and accessibility across diverse markets. 

What technological innovations has CoinRabbit implemented that most contribute to its scalability and resilience?

At CoinRabbit, we focus on reliability and long-term scalability. Instead of adopting unproven technologies, we prioritize building a strong foundation with time-tested and reliable solutions to ensure our platform’s resilience and security in the long run. A central aspect of our platform is a secure custodial system that stores all collateral in cold wallets.

All user funds are kept offline to provide maximum protection from online threats. Additionally, we use multi-signature access, which requires approval from multiple trusted parties for any withdrawal or access to funds. 

This additional layer of security ensures that even if one key is compromised, the funds remain fully protected. We also guarantee that users’ collateral is not exposed to any risks — we do not trade or stake them. When a user repays their loan, they receive back exactly the amount of collateral they initially deposited, with no fluctuation in value.

What challenges and considerations arise when integrating new digital assets into CoinRabbit’s lending ecosystem?

We take a measured approach to ensure security and reliability. Each asset undergoes thorough evaluation through our advanced scoring system, which examines factors such as liquidity, market depth, and volatility. Only assets that meet our strict criteria are selected as collateral options.

Additionally, we consider factors like current user demand and emerging market trends. This approach allows us to respond quickly to the needs of our community. Thanks to this multi-layered approach, we offer a broad range of assets while ensuring that each asset is tested before being made available on our platform.

Can you walk us through the user experience of borrowing and lending on CoinRabbit?

Our primary mission is to make the crypto experience as simple and intuitive as possible. From the moment users log into their personal dashboard, everything they need is clearly organized in one place — their wallet, crypto exchange, loans, and savings.

We adhere to the principle of transparency, where every term and number is clearly explained. Users always know exactly what they are getting into, with no hidden fees. The process is highly automated. For instance, if a user is nearing a margin call, the system automatically detects it and sends multiple notifications through email and phone. 

If they are concerned about liquidation risks, they can enable the auto-increase feature with a single click. Their collateral will be topped up automatically from their wallet, ensuring everything runs smoothly without unnecessary worry.

What role does artificial intelligence or machine learning play, if any, in CoinRabbit’s risk assessment and collateral management process?

Right now, we focus on reliability, which is why we don’t currently rely on artificial intelligence or machine learning in our risk assessments. While AI and machine learning are powerful tools, they still carry risks of errors and unpredictability. We prefer to rely on time-tested algorithms that follow clear and consistent criteria, ensuring that our risk management process remains transparent and dependable.

However, we are always prepared to adapt as technology evolves. For now, our approach remains more traditional and rule-based to maintain the highest level of security.

What criteria guide your decision-making process when selecting new assets or services to support on the CoinRabbit platform?

We monitor the market closely and listen to feedback from our users to understand their needs. Every new asset undergoes our rigorous evaluation process to assess reliability, liquidity, and technical foundation.

We also examine the project’s team and track record to ensure alignment with our high standards. Additionally, we test how well new assets or services integrate with our infrastructure, ensuring that user experience remains smooth and system performance remains uncompromised.

What are some of the biggest challenges you face in terms of regulatory compliance?

One of our biggest challenges right now is our rapid growth. As demand for crypto lending services rises across various regions, our legal team is constantly applying for new licenses and staying on top of evolving regulations.

Despite these challenges, we continue to expand into new markets and secure the necessary regulations. We remain motivated to keep growing while ensuring full compliance.

Could you discuss the most significant shifts you anticipate within the broader DeFi ecosystem and how CoinRabbit plans to adapt?

We anticipate clearer regulatory frameworks as the global landscape for digital assets evolves. This shift will lead to greater legitimacy and trust within the crypto markets.

Many people still hesitate to embrace crypto due to regulatory uncertainty or security concerns. By prioritizing compliance and transparency, we aim to build trust and help users confidently engage in the market. At CoinRabbit, we are committed to maintaining compliance with both local and international regulations.

What role do partnerships and collaborations play in CoinRabbit’s growth strategy, both technologically and in terms of user acquisition?

We have built strong partnerships with leading blockchain projects. These alliances keep us closely connected to the latest innovations in space.

We regularly host AMA sessions, conduct interviews, and publish educational content to keep our users informed and help them make better decisions. On the technological side, our collaborations with platforms like Guardarian facilitate seamless fiat withdrawals, while integrations with ChangeNOW enable easy cryptocurrency exchanges.

How do you see the global crypto lending market differing across regions, and how do you adapt to each region?

The global crypto lending market varies significantly. In developed markets like America and Europe, the focus is on regulated security platforms. In regions like Asia or Latin America, accessibility and affordability take priority.

At CoinRabbit, we balance these priorities by complying with local and international regulations while striving to make crypto accessible and affordable for everyone. We are actively localizing our platforms by adding languages like Portuguese, German, and Spanish to create a seamless experience for a diverse audience.

What are CoinRabbit’s most ambitious goals for the coming years?

Our most ambitious goal is to make crypto accessible for everyone, regardless of their background or experience. We want to ensure that anyone, anywhere, can take advantage of the opportunities available, whether it’s borrowing, lending, or managing digital assets.

To achieve this, we plan to expand into new global markets and ensure that our platform remains accessible and compliant with all regulations. We are also committed to broadening our network of trusted partners to offer more flexibility and options. This is our main motivation, and we are dedicated to moving forward.

Disclaimer

In line with the Trust Project guidelines, please note that the information provided on this page is not intended to be and should not be interpreted as legal, tax, investment, financial, or any other form of advice. It is important to only invest what you can afford to lose and to seek independent financial advice if you have any doubts. For further information, we suggest referring to the terms and conditions as well as the help and support pages provided by the issuer or advertiser. MetaversePost is committed to accurate, unbiased reporting, but market conditions are subject to change without notice.

About The Author

Victoria is a writer on a variety of technology topics including Web3.0, AI and cryptocurrencies. Her extensive experience allows her to write insightful articles for the wider audience.

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Victoria d'Este
Victoria d'Este

Victoria is a writer on a variety of technology topics including Web3.0, AI and cryptocurrencies. Her extensive experience allows her to write insightful articles for the wider audience.

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