YouBallin Powers Up the Creator Economy with Web3

In Brief
YouBallin is a Web3 platform on Solana enabling athletes, artists, and entertainers to engage fans directly through tokenized incentives, NFTs, and community-driven monetization, creating a decentralized creator economy.

YouBallin, the Web3 platform redefining how athletes, artists, and entertainers engage with fans, is entering its next phase of growth. Built on Solana, YouBallin gives creators true ownership, direct monetization, and fan-powered opportunities—ushering in a new era for the talent economy.
About YouBallin
YouBallin is a movement poised to dismantle outdated systems that limit creators. By merging blockchain infrastructure with community engagement, the platform creates a direct-to-creator economy where talent is discovered, valued, and supported in entirely new ways.
Team Spotlight
Behind YouBallin is a founding team that blends technical firepower, cultural credibility, and Web3 capital markets expertise:
- Muhannad Akrin, Founder — Visionary founder who devised YouBallin and brought it to life to solve a problem he faced as owner of an international FMCG business with 5,000 employees and a vast portfolio of brands.
- Chris Arakelian, Co-Founder & CEO — 30-year brand marketing veteran, ex-Wolff Olins (Omnicom); built 200+ brands including ConsenSys, MetaMask, McKinsey, Patreon, Instacart, BMG, and Uber; agency leader/operator of 150+ employees.
- Patrick Heinz, Co-Founder & CTO — Blockchain pioneer with 15 years of developing on chain. Ex-Filecoin lead (scaled to $15B), DeFi builder at Syscoin, and Civil co-founder with The New York Times and Politico.
- Lexie Kier, Head of Strategic Growth & Partnerships — 2x exited founder and growth strategist; $1B+ raised. Helped launch 30+ Web3 projects; innovation at American Express, growth strategy at VaynerMedia, Dentsu for brands like Gemini, Zappos, Nordstrom, Ripple, Bloomberg and Snapchat.
- Brett Brody, Advisor — RockTree Capital investor, Chromatic Labs co-founder, launched Chainlink’s venture practice; $2B+ raised across 400+ startups.
- Seena Foroutan, Advisor — President of 3BD, helped launch 60+ Web3 projects, with early roles at Coinbase, Chainlink Labs, and LayerZero.
What’s Next
YouBallin is preparing for its upcoming Token Generation Event (TGE), which will unlock $YBL utility across the platform. The current focus and roadmap ahead includes onboarding brands, legends, and talent across sports, music, and entertainment, while building a growing base of fans who power the ecosystem.
As the first wave of creators and fans join the movement, YouBallin is positioned to scale rapidly—turning the promise of Web3 into a real, fan-driven economy for talent.
About YouBallin:
YouBallin is a decentralized, mobile-first creator economy on Solana that connects Fans, Talent, Legends, and Brands through event-driven competitions, fractional NFTs, and tokenized incentives — bringing transparency, fair monetization, and community governance to the $100B+ creator market.
To learn more: Web | LinkedIn | Instagram | X (Twitter) | TikTok | Discord | Telegram
For press inquiries contact: [email protected].
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About The Author
Gregory, a digital nomad hailing from Poland, is not only a financial analyst but also a valuable contributor to various online magazines. With a wealth of experience in the financial industry, his insights and expertise have earned him recognition in numerous publications. Utilising his spare time effectively, Gregory is currently dedicated to writing a book about cryptocurrency and blockchain.
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Gregory, a digital nomad hailing from Poland, is not only a financial analyst but also a valuable contributor to various online magazines. With a wealth of experience in the financial industry, his insights and expertise have earned him recognition in numerous publications. Utilising his spare time effectively, Gregory is currently dedicated to writing a book about cryptocurrency and blockchain.